13 Blog Post Ideas and Other Tips for Business Blogs
What's the Objective?
- Earn TRUST - how important are relationships to your business?
- Merit CREDIBILITY - how do you prove expertise?
- Demonstrate you CARE - do you care enough to share?
- Invite FEEDBACK - are phone & email enough for your customers?
- Grow your online PRESENCE - how do your customers find you online?
- Make someone say "WOW" - is it valuable to be remarkable?
- Support your COMMUNITY - we all want a business fan club right?
Sources for Blog Post Topics
- Industry news & events
- Questions to customer service & front desk
- Personal experiences and conversations
- Posts on other blogs, Twitter & Facebook
- Ask your customers & readers
- Stuff from customers (letters, photos, video, cupcakes…)
- Popular culture
- Empty spaces and knowledge voids online
13 Blog Post Topic Ideas for Your Business
- Explain how a recent news event will affect your industry.
- List essential resources related to your industry and summarize why.
- List and debunk the most common myths in your industry.
- Promptly deliver a report from an industry related event.
- Compare something complex or misunderstood to something simple or commonly understood.
- Deliver timely advice or news relevant to an upcoming holiday or event.
- Share a list of changes you are considering for your business.
- Make a list of valuable products or services that are complimentary to your business/industry.
- Share a list of your favorite replies on Blog, Twitter and/or Facebook.
- Share a list of your favorite photos or videos related to your business/industry.
- Answer a list of the most commonly asked questions you receive.
- Create simple step-by-step directions how to do something.
- Invite someone interesting to write a post.
A Few Good Examples
- Drawing from a personal experience: The Why by eROI
- Challenge an industry myth: Online Privacy is an Illusion by Fast Wonder Blog
- Report on (or from) an industry event: CES 2010: Surprised in Vegas by Johnflurry Blog
- Step-by-step and how-to: Design a Print Ready Label in Adobe Illustrator at Tuts Plus
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